hello!

I'm Christyne Gray

Dreamer, Mother, Adventurer, Wife, and Educator

From accountant to visionary founder, Christyne Gray turned her expertise and professional experience into a mission: empowering women to create wealth that aligns with their values. Her story is one of purpose, perseverance, and the power of financial confidence.

THE HEART BEHIND THE NUMBERS

Meet Christyne Gray

Founder & Visionary of She Profits Now and Financially Fabulous®

For more than 25 years, Christyne Gray has built a career — and a life — rooted in purpose, family, and the belief that financial clarity can transform everything.

She founded She Profits Now in 1997 while growing her own family, determined to create a business that honored both ambition and presence. What began as a full-service accounting and tax firm in Fargo, North Dakota soon evolved into something far greater — a mission to empower women to take back their financial futures with confidence, clarity, and purpose.

As her firm grew, Christyne began to see that traditional accounting often focused too narrowly on numbers and too little on understanding. She envisioned a more holistic, empowering model — one that would blend strategy, education, and mindset. This vision became the foundation of Financially Fabulous®, the coaching and education arm of She Profits Now, designed to help women entrepreneurs lead their businesses with confidence and profit with purpose.

Christyne’s journey reflects her deepest values: family first, impact always. She’s been married for over 30 years, is mom to Devyn and Samantha, mom-in-love to Savannah and Nick, and “MiMi” to her grandchildren Adeline and Jameson. Her two fur babies, Indigo and Cyan, are always close by as she works from her sunny office surrounded by reminders of her love for nature, travel, sunshine, Florida oceans, and Minnesota lakes.

A lifelong learner, Christyne has spent decades mastering the balance between professional excellence and personal fulfillment. Her business success was never built at the expense of family; it was inspired by it. Today, she serves as the visionary and financial strategist behind She Profits Now, while her daughter-in-love Savannah and daughter Samantha help lead the firm’s daily operations and client experience with care, precision, and heart. Together, they carry forward a shared mission: helping women entrepreneurs build profitable, sustainable businesses that support the lives they dream of — not the ones they feel trapped by.